Gulp!® Paddleshad - 4" - Pearl White/PinkThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike baitfish profile with an...

Gulp!® Paddleshad - 4" - Pearl White/ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike baitfish profile with an...

Gulp!® Paddleshad - 4" - Pearl WhiteThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike baitfish profile with an optimized...

Gulp!® Paddleshad - 4" - Opening NightThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike baitfish profile with an optimized...

Gulp!® Paddleshad - 4" - Chartreuse Pepper NeonThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike baitfish profile with an...

Gulp!® Paddleshad - 4" - ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike baitfish profile with an optimized nose...

Gulp!® Paddleshad - 4" - Black SilverThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike baitfish profile with an optimized...

Gulp!® Paddleshad - 4" - Black GoldThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Lifelike baitfish profile with an optimized nose...

Big Game Catcher 8 - Red BlackThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action to elicits savage strikes. Whether you rig it with ballyhoo, strip bait, or "naked" this is an all-around lure good...

Big Game Catcher 8 - Pink WhiteThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action to elicits savage strikes. Whether you rig it with ballyhoo, strip bait, or "naked" this is an all-around lure good...

Big Game Catcher 8 - LumoThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action to elicits savage strikes. Whether you rig it with ballyhoo, strip bait, or "naked" this is an all-around lure good for...

Big Game Catcher 8 - HalloweenThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action to elicits savage strikes. Whether you rig it with ballyhoo, strip bait, or "naked" this is an all-around lure good...

Big Game Catcher 8 - BonitoThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action to elicits savage strikes. Whether you rig it with ballyhoo, strip bait, or "naked" this is an all-around lure good for...

Big Game Catcher 8 - Blue Pink SilverThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action to elicits savage strikes. Whether you rig it with ballyhoo, strip bait, or "naked" this is an all-around lure...

X-Rap® Magnum® 30 Yellowfin TunaThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13...

X-Rap® Magnum® 30 Silver Blue MackerelThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to...

X-Rap® Magnum® 30 Redhead UVThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13 knots...

X-Rap® Magnum® 30 Purple MackerelThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13...

X-Rap® Magnum® 30 Hot Pink UVThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13 knots...

X-Rap® Magnum® 30 Hot HeadThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to 10 feet, the XRM15 to 15 feet, etc. Run up to 13 knots for...