Gulp!® Saltwater Baitfish - 3" - SmeltThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features:Each bait has a natural presentation in...

Gulp!® Saltwater Shrimp - 4" - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features:Looks, feels, and smells like live...

Gulp!® Minnow - 4" - FiretigerThe extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Stop messing around with the hassles of live bait and those...

Gulp!® Saltwater Shrimp - 4" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features:Looks, feels, and smells like live shrimp!Rig and...

Gulp!® Minnow - 4" - Chartreuse ShadThe extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Stop messing around with the hassles of live bait and...

J-Walker 100 Saltwater - MulletWhether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley® J-Walkers feature a sleek tail-weighted design that has been refined through...

J-Walker 100 Saltwater - HD PinfishWhether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley® J-Walkers feature a sleek tail-weighted design that has been refined...

J-Walker 100 Saltwater - HD PilchardWhether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley® J-Walkers feature a sleek tail-weighted design that has been refined...

Gulp!® Saltwater Paddleshad - 4" - MulletThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features:Lifelike baitfish profile with an...

Gulp!® Saltwater Paddleshad - 4" - Root Beer Gold/ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features:Lifelike baitfish...

Gulp!® Saltwater Jerkshad - 4" - Pearl White/PinkThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features:Lifelike baitfish profile with an...

Gulp!® Saltwater Paddleshad - 4" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features:Lifelike baitfish profile with an...

Gulp!® Saltwater Jerkshad - 4" - Morning Glory/ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features:Lifelike baitfish profile...

Gulp!® Saltwater Jerkshad - 4" - Black SilverThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features:Lifelike baitfish profile with an...

Gulp!® Saltwater Paddleshad - 4" - Black GoldThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features:Lifelike baitfish profile with an...

Gulp!® Saltwater Paddleshad - 4" - Silver MulletThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features:Lifelike baitfish profile with an...

Fusion19™ Swimbait Jighead - 5/0L - 3/4oz - RedBerkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal...

Fusion19™ Swimbait Jighead - 5/0L - 3/4oz - Pearl WhiteBerkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for...

Fusion19™ Swimbait Jighead - 3/0 - 1/2oz - RedBerkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal...

Fusion19™ Swimbait Jighead - 4/0 - 1/4oz - ShadBerkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal...